Introducing dutchie 2.0

The cannabis operating system, reimagined.
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Trusted by 6500+ dispensaries.

Dutchie is the #1 cannabis platform across North America.

Industry leading support
Available experts when you need them most.
Unparalleled commerce experience
Easy, intuitive and user-friendly shopping experience.
Powering the top dispensaries
Powering dispensaries in almost every state.

$22B Annual transaction volume

1M Daily transactions

Millions In social impact donations

CRM & personalization
Marketing & loyalty
Back of house
E-Commerce
In person
Payments
Platform
CRM & Personalization

Customer data, insights, and personalization at your fingertips.

Superpower your budtenders
At-a-glance customer insights give budtenders the power to personalize every integration
Customer behavior insights
Deeply understand your customers preferences to optimize product offerings and discount strategies.
Omnichannel personalization
Customer preferences and purchase history flow between online and in-store platforms, enabling highly personalized product recommendation.
Marketing & loyalty

Marketing & loyalty so easy it practically does all the work itself.

AI powered email campaigns
Generate audience tailored, engaging email campaigns with the push of a button.
Boost engagement with loyalty
Motivate customers with a convenient view into their loyalty progress and rewards.
Native mobile app
Engage customers directly on their phone and boost loyalty with a mobile app built for you.
Reach the right customer, all the time
Tailor your marketing and offerings to speak differently to your customer groups.
In-store loyalty, right on the register
Seamless process for budtenders to view and use customer loyalty on Dutchie POS.
Back of House

Streamlined operations that save time and cut costs.

Global, omni-channel discount engine
Cross-platform discounting made easy. Configure once - Distribute everywhere. Save time and reduce errors with step-by-step guided Discount Wizard.
Next level data-driven reporting
Insightful reporting across all channels & locations, online & in-store.
Fully integrated compliance tools
Robust two-way integrations with every state traceability system, including METRC and Biotrack, keep you compliant - so you can focus on running your business.
Delivery options that drive sales
Meet your customers where they are and power more sales.
Streamlined inventory management
Smart tools that help you review, move and restock inventory quickly and accurately.
E-commerce

The industry's best ecommerce platform, just got better.

Personalized shopping experience
Tailored product recommendations and one-click reordering create a seamless, individualized experience that keeps customers coming back.
Boost visibility with SEO
Our platforms SEO features help your dispensary stand out in search results, driving more organic traffic to your website.
Intuitive discount creation
Manage discounts and promotions efficiently by creating them once in your POS.
Back in stock notifications
Drive loyal customers and search engine traffic to your site with “back in stock” notification.
Social logins to boost engagement
We make it easy for customers to login with Google so you can deliver personalized experiences and increase conversion, with faster checkouts.
in Person

Revenue-boosting in-store experiences.

Personalized upsells that boost sales
Use customer insights to provide custom recommendations right at the point of sale.
Self service kiosks with personalization
Lower overhead costs and increase revenue while enhancing the customer experience with in-store kiosks.
Rapid checkout
Intuitive design helps streamline transactions to ensure speed, compliance, and optimal customer experience.
Boost tips and loyalty signups with Hub
Collect customer information for loyalty & marketing programs to drive more repeat visits.
Pay-by-bank with digital QR
Speed up checkout so you can serve more customers. Quick and secure cashless payments with the scan of a QR code.
Payments

Say hello to your ultimate payments partner for maximum growth.

Pay-by-bank with secure ACH transactions
The most stable and complaint cashless payment option for more than three years allows your customers to pay directly with their bank account, online and in store.
Fully integrated card-present payments
Access to multiple processors provides optionality, redundancy and increased basket sizes over cash transactions.
Integrated Birchmount gift card redemption
Ditch the card balances spreadsheets with in-register integrated gift card acceptance for the first time via Birchmount partnership.
Platform

Secure, simple, and adaptable for any operation size.

Unified pricing engine works across all channels
Easily control pricing and stock levels across all your sales channels.
Universal customer data
Understand your customers deeper with unified data from every interaction.
Next generation cloud platform
Dutchie 2.0 is purpose built for security, stability, and simplicity in managing your whole business from one interface.
Flexible and extendable
Enterprise grade APIs, observability, and integrations for infinite extension and optionality.
SOC1/SOC2/HIPAA
Certified protection for your sensitive data: SOC  1/SOC 2/HIPPA compliant.
Seamlessly Integrates with all your essential tools.
See the 100+ support integrations for Dutchie

Innovation purposefully built for your business.

Targeted upsells

Drive revenue with targeted upsells that deliver personalized product recommendations based on customer behavior, maximizing opportunities and enhancing the shopping experience.

Personalized recommendations

Elevate the shopping experience with personalization that tailors recommendations and content to each customer, creating a unique journey that drives engagement and boosts satisfaction.

Insights & reporting

Get the full picture with insights and reporting that turn raw data into actionable strategies, helping you make smarter, faster business decisions.

Powerful discount engine

Maximize your promotions with a powerful discount engine that automates personalized deals, boosts sales, and rewards customer loyalty at scale.

Cashless payment options

Transact with cashless payment options, offering your customers a faster, secure, and more convenient way to pay without the hassle of cash.

Steamline your day-to-day operations.

  • Insights & reporting
    Get the full picture with insights and reporting that turn raw data into actionable strategies, helping you make smarter, faster business decisions.
  • Powerful discount engine
    Maximize your promotions with a powerful discount engine that automates personalized deals, boosts sales, and rewards customer loyalty at scale.
  • Cashless payment options
    Transact with cashless payment options, offering your customers a faster, secure, and more convenient way to pay without the hassle of cash.
  • One click social login
    One-click social login lets users sign in instantly using their existing social accounts, eliminating the need for passwords or lengthy sign-ups. It's a seamless, fast way to boost user onboarding and keep the focus on the experience.
  • Cart streaming and loyalty
    Cart streaming keeps users engaged with real-time updates and personalized suggestions, turning browsing into buying. Pair it with a loyalty program, and you've got a recipe for repeat business, rewarding customers while driving long-term growth.
  • Back in stock notifications
    Don't let missed opportunities cost you sales—back in stock notifications instantly alert customers when their favorite items are available again, driving urgency and boosting conversions.
  • Next generation METRC connect API
    Take cannabis compliance to the next level, offering faster, more seamless integration with real-time data sync. Say goodbye to manual entry and hello to automated accuracy and efficiency.
  • Self service kiosks
    Put the power in your customers' hands, offering a faster, more efficient way to shop, order, and pay. Reduce wait times, enhance the experience, and keep the lines moving with ease.
Our customers

Let's grow together

“I’ve been so pleased with how simple the system has made the tedious parts of my job. Thefeatures make my job easier every day, with all documentation and reporting in one simpleplace to go to. I also love how detailed I can get with reporting. Whether it’s staff or sales, it’sthe most detailed compared to any other POS system I’ve used."
Conbud Cannabis
"We are very happy with Dutchie Hub and it makes our jobs so much easier as budtenders. Dutchie Hub gives customers the ability to review their order items and total, provide a tip and complete their transaction, all on the terminal. It’s so much easier than other payment solutions we’ve had in the past. We highly recommend Dutchie Hub!”
Strain Stars
"Working well, we instruct customers to review the information to make sure that it is all correct... Literally picture perfect, smooth like that."
Green Therapy Dispensary, LLC
"The checkout process is faster and more efficient with Dutchie Pay. Instead of telling the customer the order total, counting out change, or pulling out a terminal for a debit transaction, we just verify their ID and hand them their bag. It’s so simple."
Rair Cannabis
"Payments system works quite well... that part has been great, most of the time working flawlessly."
Blue Sky Lab LLC (Kender Farms)
"Easy to use. Everything has been working great. No complaints from the staff or customers whatsoever."
Collective Cannabis Billerica
"What matters most to us in a POS is reliability, ease of use, and features that meet our marketneeds. So far Dutchie has delivered on all those and continues to add features. Dutchie hasdone a great job of adding stable features while maintaining the core a functional POS system for cannabis."
Good Chemistry
"Wow, the new audit function in Dutchie’s Back Office is a game changer. Our inventory teamloves it its simplified our entire process. Thanks, Dutchie, for making our lives easier."
Social Cannabis
"I've worked with 2 other E-Commerce platforms and Dutchie has been hands down the easiest regards to the transition, functionality, and user-friendliness.”
Bloom Montana