Increase in Online Sales
Increase in Organic Search Traffic
Garden Remedies gained consistent purchase-history insights and left behind disconnected tools by unifying e-commerce, loyalty, and marketing with Dutchie. The results were improved customer targeting, a 9.5% lift in online purchases, cleaner profiles, and hours saved each week in campaign ops.
Garden Remedies is a passionate, community-focused leader in the Massachusetts cannabis industry. Founded by a doctor and led by a team that lives and breathes cannabis, they’ve been part of the market since day one. Starting as one of Massachusetts’ first medical cannabis dispensaries, Garden Remedies has grown into a trusted, independently owned brand known for its uncompromising commitment to quality, fairness, and community. With multiple locations across the state, they’ve earned loyalty through everyday low prices, real support, and an approach built on transparency and accessibility. Today, their in-store values-great people, great products, and guaranteed service-extend seamlessly into every customer’s digital experience.
For Garden Remedies, online visibility isn’t optional, it’s essential. Their previous web developers and e-commerce platform couldn’t deliver the reliability or performance they needed. As Anna Warfield, Marketing Specialist at Garden Remedies, explained,“We let it do its thing, and over time we saw that we were not getting the benefit of enhanced SEO… the organic traffic continually went down.”
Garden Remedies was ready for greener, more reliable pastures. They made a decisive shift to Dutchie's E-Commerce Pro, and the impact was immediate. Pro’s managed core, integrated loyalty and marketing, and certified partner ecosystem provided the stable foundation their team had been missing. Instead of troubleshooting constant issues or watching traffic decline, they regained control over their digital presence. Allowing their team to focus on long term growth and delivering seamless shopping experiences for their customers.
By mid-2025, with the full transition complete, the difference was unmistakable. “Once we moved on, we were able to get things under control… what we do have is good, because it works.” Pages loaded consistently, customers experienced frictionless browsing and checkout, and the marketing team could shift their focus back to growth initiatives, not technical fires. Dutchie delivered the dependable infrastructure they needed to confidently scale their online experience.
Garden Remedies expected their previous platform to support SEO growth, the opposite happened. “Our site kept slipping in search results, and traffic dropped consistently over many months.”
E-Commerce Pro reversed that trend. Once Pro’s streamlined navigation and proven UX went live, impressions began rising again. Customers responded immediately to the clarity and usability. “Once we were off the complicated navigation structure, we saw a big improvement. Customers appreciate being able to use something familiar. We do have a large population of seniors, so having that consistent, user-friendly experience with Dutchie has been a big benefit.”
Garden Remedies is now actively rebuilding organic traffic, and the trajectory is strong. “We have been seeing an improvement in our website traffic since the middle of June… I think we are on our way out of the woods.”
The shift to E-Commerce Pro didn’t just stabilize their website - it unified their entire digital ecosystem. Instead of juggling disconnected tools, Garden Remedies now runs loyalty, marketing, and e-commerce in one seamless platform.
“E-Commerce Pro has been going very, very well, and with the additional enhancements from the loyalty and marketing program it has been awesome.”
With Dutchie, they can activate personalized engagement based on real customer behavior and loyalty activity, all without manual work or data gaps. Instead of juggling separate tools, the team can now connect directly with customers using real purchase history and loyalty activity - all within one platform. Messaging is smarter, promotions are more targeted, and customer profiles are finally clean and consolidated.
“Being able to send out messages directly to our customers based on, you know, you have X points, you should come in and buy this, has been really helpful.”
Dutchie delivers a fully integrated strategy. One that strengthens promotions, deepens loyalty engagement, and creates a consistent customer journey online and in-store.
For Garden Remedies, Dutchie provided more than a platform, they delivered partnership. The transition required trust, responsiveness, and collaboration, and Dutchie showed up at every step.
“The Dutchie team was great. BethAnn has been wonderful. Stacy as well… very patient with all of my questions and complaints and my freakouts.”
That hands-on support helped Garden Remedies rebuild confidence after months of instability with previous vendors. Dutchie’s Customer Success and Product teams listened, adapted features based on feedback, and offered early access to new tools so the Garden Remedies team could be proactive instead of reactive.
“I was very excited to just get in there and dig in.”
Dutchie didn’t simply deploy a platform, they invested in Garden Remedies’ success.
For Garden Remedies, Dutchie's E-Commerce Pro delivered the stability, integration, and partnership they needed to rebuild and grow. With Pro’s managed core, unified loyalty and marketing ecosystem, and a responsive team behind the scenes, they’ve regained visibility, strengthened customer trust, and simplified every part of the digital experience.
“Working with Dutchie has been a wonderful experience. The technology is strong, but it’s the team behind it that makes the difference. We feel supported, we feel heard, and we know Dutchie is invested in helping us succeed.”
With that confidence, Garden Remedies is looking ahead. Not to patching problems, but to ongoing growth, knowing Dutchie will be there to help them take the next step.
