December 22, 2022

New York State Chooses Dutchie to Power Social Equity Cannabis Stores

December 22, 2022

The partnership will provide New York’s social equity licensees with easy-to-use software and hardware to help tap into the generational wealth opportunities that the fast-growing cannabis industry provides.

New York, NY.Dutchie — the technology platform powering cannabis commerce — announced today that the Dormitory Authority of the State of New York announced their intent to award Dutchie as the exclusive provider of technology and point-of-sale (POS) hardware solutions for the state’s Conditional Adult-Use Retail Dispensary (CAURD) licensees. The partnership equips New York’s social equity licensees with powerful technology to streamline operations, service their customers, and create safe and easy access to legal cannabis.

“We are proud to be named the exclusive technology partner to help support New York’s CAURD licensees,” said Dutchie CEO Tim Barash. “Dutchie is committed to powering cannabis commerce and supporting the industry with powerful and easy-to-use technology. Our partnership helps advance our mission to create safe and easy access to cannabis in one of the largest and most exciting markets in the country. We look forward to helping advance the state’s social equity goals by helping applicants and licensees streamline operations, serve happy customers and help their businesses thrive.”

The cannabis industry will be one of the largest small business-generating industries in New York, supporting up to 24,000 jobs within three years and producing nearly $1.3 billion in sales. In a pivotal step towards supporting historically disadvantaged communities, New York is offering its initial dispensary licenses solely to entrepreneurs and people affected by the war on drugs. Thirty-six provisional licensees have been approved to date, with a maximum of 175 licensees to be approved ahead of the market opening, which is expected to launch fully in 2023. 

With Dutchie POS, New York’s social equity licensees can confidently navigate the cannabis industry compliantly with a powerful yet intuitive point of sale solution. Dutchie POS creates an integrated, cohesive experience that acts as the core operating system for a dispensary of any size. The front of house register is designed to quickly process customers’ sales transactions while simultaneously tracking and reporting all compliance information required by the New York State. CAURD stores will also be able to seamlessly incorporate Dutchie’s integrated payment solutions - the most transparent, convenient, and secure suite of cannabis payment products in the market.

"Opening a business is always challenging, and cannabis retailers face a variety of regulations and guidelines to remain compliant and safe,” said Naiomy Guerrero, CEO of Nube NYC, one of the first CAURD licensees, based in New York City. “Dutchie and their technology and hardware solutions will give entrepreneurs like myself a leg up, make business operations easier and more seamless, and help us better service our customers."

Dutchie’s POS hardware terminal is strategically designed to enhance both the budtender and customer experience. The device features two screens, one consumer facing, and the other budtender facing. On the consumer side, transaction costs are broken down to streamline tax and promotional information, allowing customers to follow along with the order as it’s updated. On the budtender side, the device is designed to be intuitive and quick to learn, empowering the budtender to run a flawless transaction experience. 

Dutchie’s ecommerce solution comes fully-integrated with Dutchie POS and brings everything dispensaries need into one friendly site with built-in delivery and curbside pickup solutions. All delivery orders can be prepaid at the time the order is made through Dutchie Pay, an integrated payment solution that compliantly fulfills the current CAURD delivery guidance requirement.  

Online and in-store product information seamlessly sync together, providing for an SEO friendly site to help dispensaries serve their customers compliantly and efficiently. The unified ecommerce solution perfectly compliments the hardware component to streamline operations, track sales, enhance delivery, and improve the overall customer experience.

"New York’s emerging cannabis industry aims to repair the harms communities like The Bronx endured under its prohibition. Strongly supporting the state’s first licensees, who directly experienced the destabilizing consequences of the war on drugs, is a critical first step. We congratulate Dutchie on being selected as the main Point-of-Sale and E-commerce provider to New York’s CAURD license holders and for offering significant financial benefits to our important new business owners,” said Desmon Lewis, Co-Founder of The Bronx Community Foundation.

“The Bronx Community Foundation is committed to advancing stability, solving systemic challenges, and building generational wealth for Bronxites and all New Yorkers. We were proud of the support from Dutchie to launch The Bronx Dispensary Showroom, a first of its kind and unique educational experience and resource for our community interested in entering the Cannabis industry, with the goal of making sure the social equity promises of New York’s cannabis market are fulfilled.”

Today’s announcement comes on the heels of Dutchie’s recent partnership with The Bronx Community Foundation, the Bronx Borough President’s Office and The Temeka Group to launch The Bronx Dispensary Showroom, the first-ever compliant end-to-end cannabis retail experience in New York state. The showroom replicated what a New York-compliant cannabis dispensary will look like while providing workforce opportunities and training for those preparing to launch businesses in the state’s soon-to-open adult-use cannabis market.

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